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Firefox is conducting a study to see if users will tolerate Bing over Google | PC Gamer - parentfactiven

Firefox is conducting a study to see if users will tolerate Bing over Google

Firefox and Bing Search
(Visualize credit: Mozilla and Microsoft)

Shout intent on the small percentage of you who, like me, are still using Firefox along a every day basis. Too, don't be alarmed if your browser searches suddenly start pinging Bing alternatively of Google, your web browser hasn't been hijacked past malware. Instead, you're part of a study Mozilla is conducting, to see if Firefox users volition embrace a change to the default search engine.

Mozilla's search experiment went live around two and a half weeks ago, but has mostly gone unnoticed until now. Normally that would be surprising, given that the default search is a core part of the browse experience, but it only went live to 1% of background users.

According to StatCounter, Firefox's plowshare of the desktop browser space is a couple of ticks over 8%, putting it hindquarters Adjoin (8.84%), Safari (9.99%), and Chrome (a whopping 66.94%). And its overall share crossways all platforms is 3.54%.

On the desktop, that works out to less than one out of every ten users who employ Firefox. So out of that group, just 1% have been involuntarily recruited to participate in this study.

The recent attention prompted Mozilla to put out a statement, explaining that Firefox studies are a grassroots happening as it aims to improve the web browser.

"As a set forth of optimizing the Firefox experience, Firefox regularly runs studies. Firefox is presently running a subject that May suit some users to poster that their default on search engine has changed," Mozilla said.

On the aerofoil, this whitethorn appear like a minor thing, but switching the nonremittal hunting engine is actually a bouffant deal. Google has historically paid big bucks to Mozilla to use its search—ZDNet according in August 2020 that Google agreed to extend its search agreement for three years, and is estimated to be paying the browser manufacturing business around $400 million to $450 million p.a.. So it's in the neighborhood of a $1.2 jillio extension.

That deal wish expire in 2023, after which Mozilla could look to re-up with Google, or go in a different direction. The last mentioned is non new. Back in Nov 2014, Mozilla chose Yokel as its main research pardner in a deal worth $375 million per annum. However, after Verizon acquired Yahoo in 2017, Mozilla took vantage of a clause in its press to send away the agreement, and it went binding to Google.

When Yahoo became the default look for at the final stage of 2014, it held some a 4% share of the search market, if sticking with StatCounter's figures. In comparison, Bing is currently at 2.48% across all platforms, and 6.54% on the desktop.

I still think kicking Google the curb would be a risky move, but I suppose if Microsoft came in at the right whir, Mozilla would be willing to do IT. At the really to the lowest degree, information technology is exploring the idea with this analyse, which "will last into 2022."

Mozilla also makes it comprehensible that users who have had their search changed to Bing and want to move back back to Google (or a other explore) can do indeed. The video instructions it golf links to are out-of-date, though.

To actually switch the default look for, go into Settings (fall into place the leash swimming bars in the upper-opportune corner and pick out Settings), click on Search in the left-reach tower, then select your research of quality in the Default Search Engine take out-down menu. If the one you want to use isn't there, coil down to the hind end of the Sri Frederick Handley Page and click on Observe more search engines.

Paul Lilly

Paul has been playing PC games and raking his knuckle duster on computer hardware since the Commodore 64. He does non have whatever tattoos, but thinks it would be air-conditioned to get one that reads Onus"*",8,1. In his off clock time, he rides motorcycles and wrestles alligators (only one of those is confessedly).

Source: https://www.pcgamer.com/firefox-is-conducting-a-study-to-see-if-users-will-tolerate-bing-over-google/

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